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- ⛳️ Turn Research Docs into DOZENS of Ad Ideas (AI Prompts)
⛳️ Turn Research Docs into DOZENS of Ad Ideas (AI Prompts)
WARNING: These AI Prompts Create Too Many Ad Ideas! 🤯 [AI Prompting, Edition #011]

AI Ad Factory: Research IN - Ad Campaigns OUT (Instantly!)
Hey everyone, FRIDAY. And today, we’re cranking your ad creation into HYPERDRIVE.
On Monday, we talked about the alchemy of turning ONE research insight into a powerful ad angle. That’s crucial. But what if you have a whole document of insights – a list of customer pain points, a summary of competitor weaknesses, a breakdown of your product’s best features?
Are you going to painstakingly craft one ad idea at a time? HELL NO. Not anymore.
Today, I’m giving you the AI prompts that transform your summarized research (the stuff you’ve already worked hard to gather!) into a FLOOD of testable ad angles, headlines, and hooks. This isn't about one idea; this is about building entire campaigns worth of creative, fast.
If you’re ready to stop being an ad "crafter" and start being an ad "MANUFACTURER" of high-potential ideas, you need these prompts in your life, like, YESTERDAY.
Here’s the high-octane AI toolkit we're unlocking today:
Why your research docs are dormant goldmines (and AI is the drill).
AI prompts that take lists of pain points and spit out multiple ad angles + headlines for EACH.
How to feed AI your competitor intel and get video hook ideas that position you as the clear winner.
Turning your research into an arsenal of ads, not just a folder of notes.
Stop being an idea bottleneck. Let AI be your force multiplier. Let's build.
🔍 The Big Idea: Your Research Docs Aren't Archives – They're Ad Idea Vending Machines (And AI Has the Coins!)
You’ve done the customer interviews, analyzed the surveys, spied on competitors, and summarized your findings. Most marketers let that valuable intel sit in a Google Drive, gathering digital dust. BIG MISTAKE. Those documents – your lists of top customer pain points, your summaries of competitor weaknesses, your product's core USPs – are packed with ad creative.
AI is the key to unlocking it AT SCALE. We’re not talking about feeding AI one tiny insight anymore. We’re talking about giving it your condensed research summaries and watching it EXPLODE those into dozens of diverse, targeted, and testable ad creative ideas.
This is Module 7: Research-to-Creative Translation on a whole new level. It's about speed, volume, and smart diversification of your messaging.
🧱 The Framework: Feeding AI "Research Concentrates" for Maximum Creative Output
The game changes when you stop giving AI scraps and start feeding it concentrated doses of your research. Think about giving AI things like:
A bullet-point list of your Top 5 Customer Pain Points.
A short paragraph describing your Target Audience's #1 Deep Desire.
A summary of 3 Key Weaknesses of Your Top Competitor (that your product solves).
A list of your Product's Top 3 Unique Selling Propositions (USPs).
AI's job? To take this "research concentrate" and become your creative idea factory, churning out multiple angles, headlines, and hooks from each core piece of intel.
🧠 Real-Life Application: From Document to a DOZEN Ad Ideas Before Lunch
You've already done the heavy lifting of gathering and summarizing your research. Now, it's about leverage.
Multiply Your Output: One good research summary can become 5, 10, even 20 different ad starting points with AI.
Conquer "Ad Fatigue" Proactively: Got a winning angle? Ask AI to generate 10 variations of it based on slightly different facets of the original research. Boom. Instant refresh batch.
Never Say "I Don't Know What to Test" Again: With this approach, your problem won't be a lack of ideas; it'll be choosing which of the many great ones to test first. That's a high-quality problem.
🧰 Your AI "Campaign-in-a-Can" Prompts! (This Is Where the Magic Happens)
Get ready to copy, paste, and be amazed.
Prompt 1: AI Turns a LIST of Customer Pain Points into Multiple Ad Angles & Headlines
ACT AS A WORLD-CLASS META AD STRATEGIST & DIRECT RESPONSE COPYWRITER, OBSESSED WITH CONVERSION.
I have a research-backed summary of the TOP customer pain points for my target audience. My product, [Your Product, e.g., "an online course teaching public speaking"], is designed to obliterate these pains.
CUSTOMER PAIN POINT SUMMARY (from my research):
* [Pain Point 1, e.g., "Crippling fear of speaking in front of groups."]
* [Pain Point 2, e.g., "Worried about rambling or not making sense."]
* [Pain Point 3, e.g., "Feel like their career is stalled because they can't present ideas confidently."]
* [Pain Point 4, e.g., "Past attempts to improve (like books) haven't worked."]
YOUR MISSION: For EACH distinct pain point listed above, generate:
1. One **Unique & Compelling Ad Angle** (a short phrase describing the core idea/theme for an ad targeting this pain).
2. Two **Hard-Hitting, Click-Inducing Headlines** for a Meta ad that directly addresses THIS pain point and hints at the solution.
Keep all outputs concise, powerful, and ready for testing.
Example AI Output (for the public speaking course, just focusing on "Pain Point 1: Crippling fear..."):
For Pain Point 1: "Crippling fear of speaking in front of groups."
Ad Angle: The "Conquer Your Fear" Angle.
Headlines:
"Speak Up Without Freaking Out!"
"That Stage Fright? GONE. (Here’s How)"
(AI would then generate similar outputs for Pain Points 2, 3, and 4 from your list!)
Why This Is Your New Secret Weapon: One prompt. Multiple pain points. DOZENS of targeted ad angles and headlines ready to test. This is how you build campaigns that address every facet of your customer's struggle.
Prompt 2: AI Generates Video Hooks from Your Competitor Weakness Summary
ACT AS A VIRAL VIDEO AD SPECIALIST & COMPETITIVE TAKEDOWN ARTIST.
My company sells [Your Product, e.g., "all-natural energy drinks"].
I have summarized the key weaknesses of my main competitor, [Competitor Name, e.g., "MegaBoost Energy"], that my product directly solves.
COMPETITOR WEAKNESS SUMMARY (from my research):
* MegaBoost is packed with artificial sweeteners and mystery ingredients.
* People report a nasty "crash" a few hours after drinking MegaBoost.
* Their flavors are boring and taste artificial.
YOUR MISSION: For EACH competitor weakness above, generate 2 distinct, attention-grabbing **VIDEO HOOK ideas** (first 3 seconds: outline the visual + a powerful audio/text overlay). Each hook should subtly expose the weakness and position MY all-natural energy drink as the obvious, superior choice.
Example AI Output (for energy drinks, just focusing on "MegaBoost is packed with artificial sweeteners..."):
For Weakness 1: "MegaBoost is packed with artificial sweeteners..."
Video Hook Idea A:
Visual: Extreme close-up of someone squinting at the tiny ingredient list on a generic energy drink can, looking confused. Quick cut to YOUR vibrant, natural drink.
Audio/Text: Sound of a confused "Huh?" Text Overlay: "Know What's In Your Energy? 🤔 Ours = Real Ingredients."
Video Hook Idea B:
Visual: Someone pouring a suspiciously bright, artificial-looking liquid from a generic can into a glass. Quick cut to someone pouring YOUR clear, natural-looking drink.
Audio/Text: Slightly ominous music for the generic drink, then uplifting music for yours. Text: "Ditch the Chemicals. Fuel Clean."
(AI would then generate more hooks targeting the other weaknesses!)
Why This Is Your New Secret Weapon: Turns your competitive intel directly into video ad starters that hit your rivals where it hurts and make you look like the hero.
🔥 From AI Idea Flood to Focused Fire – The "Rapid Relevance Filter"
AI just handed you, let's say, 10-20 potential ad angles and headlines from your research summary. Fantastic. Most marketers will either get overwhelmed or just pick randomly. This is where the pros separate themselves. You need a lightning-fast system to triage these AI outputs and pinpoint the actual gold worth testing immediately.
Implement the "Rapid Relevance Filter": For every ad angle or headline AI generates from your research summary, quickly score it (1-5, 5 being highest) on these three CRITICAL factors:
Insight Alignment (Is it a direct hit?): How perfectly does this AI idea connect back to the core customer pain point or desire from your research summary? (A "cool" idea that misses the core insight is a distraction).
Brand Voice Resonance (Does it sound like US?): Does this AI idea actually sound like something your brand would say? Is the tone right? (AI can sometimes go off-brand if not guided).
Scroll-Stop Power (Would you stop for this?): Gut check. Is there something genuinely intriguing, surprising, or emotionally resonant about this AI idea that would make a real person pause their endless scroll?
Action (Do this with today's AI output): Take all the angles/headlines AI generated for you. Spend no more than 10 minutes applying the "Rapid Relevance Filter." Identify your top 2-3 highest-scoring ideas. These are your immediate testing priorities. Don't waste time on AI outputs that don't nail these three points.
This filter turns AI's quantity into your quality, fast.
🔗 THE CONVERSION CATALYST: AI-Assisted Offer Integration for Your Best Creative
A killer ad angle, born from deep research and refined by AI, is powerful. But the top 1% know that pairing that killer creative with an absolutely irresistible offer is what truly makes the cash register sing. (Remember Module 4 on Offer Structure?)
Don't treat creative and offers as separate things. Integrate them from the start, and AI can help.
Your "Creative + Offer Synergy" AI Prompt:
When AI generates ad angles/headlines from your research summaries (like in today's main prompts), add this instruction to your original prompt:
"...[Your original prompt for generating angles/headlines]...
ADDITIONALLY, for each of the top 2-3 ad angles/headlines you generate, suggest ONE specific type of **Offer Structure** (choose from: Limited-Time Discount, Product Bundle, Free Valuable Bonus Gift, Risk-Reversal Guarantee, Scarcity Element) that would make this particular ad angle even MORE compelling. Briefly explain your reasoning."
Example (Building on the "Public Speaking Course" example from the main newsletter, where AI suggested headlines for the pain point "Crippling fear of speaking in front of groups"):
If AI gave you the angle "Conquer Your Fear" and headline "Speak Up Without Freaking Out!":
AI's Added Offer Suggestion Might Be:
Offer Type: Risk-Reversal Guarantee.
Reasoning: For people with "crippling fear," the biggest barrier to buying a course is likely the fear it still won't work for them. A strong money-back guarantee like "Conquer your fear in 30 days, or your money back" directly addresses this hesitation and pairs perfectly with the "Conquer Your Fear" angle, making it a much easier "yes."
Why This is a 1% Play: This ensures your most potent, research-driven messages are immediately paired with offers that reduce friction, amplify value, and drive action. It's about making the entire ad – message and offer – completely irresistible.
Action: Look at the top ad angle AI generated for you today. Now, using the offer types from Module 4 (Discount, Bundle, Free Gift, Guarantee, Scarcity), which ONE would make that angle 2x more powerful? If you're unsure, ask AI using the "Creative + Offer Synergy" addition to your prompt!
Top 1% marketers don't just create ads; they engineer complete conversion experiences. Integrating offer strategy directly with AI-assisted creative generation is a key part of that engineering.
💣 VALUE BOMB (Instant Ad Copy Gold from Your Features!)
Got a list of your product's top 3-5 features? Feed it to your AI with this killer mini-prompt: **"For each feature on this list, give me:
One 'So you can...' (Direct Benefit) statement.
One 'Stop worrying about...' (Problem Solved) headline idea. [Paste your feature list]"** This instantly translates dry features into benefit-driven ad copy and problem-solving headlines. Pure gold.
🛠 TACTICAL TIP (Execute This BEFORE The Weekend Is Over!)
Open that research doc where you summarized your top 3 customer pain points. (If you don't have one, spend 30 mins on your reviews NOW and make one – see Monday's email!).
Use the FIRST AI prompt from today ("AI Turns a LIST of Customer Pain Points into Multiple Ad Angles & Headlines").
AI will spit out at least 6 headlines. Pick the THREE that make you go "YES! That's it!"
By Sunday night: Have simple image ads mocked up for these three headlines. You are now ready to launch a multi-headline test first thing next week. This is how fast you can move.
👋 Closing
Stop treating your research like a history project. It's your roadmap to future sales. With AI as your co-pilot, you can transform those valuable insights into a massive arsenal of ad creative faster than you ever thought possible. Use these prompts. Build your campaigns. And get ready for results.
What's the biggest "AHA!" moment AI has given you when analyzing your research? I’m genuinely curious – hit reply!
Next Monday, our Strategy session takes this to the next level. We'll be deep-diving into how to translate these research-driven angles and AI-generated ideas into full-blown ad scripts and compelling visual concepts. We're building ads from insight to execution. You won't want to miss it.
To the next one, Tomasz.
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