⛳️ AI Ad Factory: Ideas for FB & IG Ads!

AI Ad Lab: Prompts for Awesome Facebook & Instagram Ad Ideas!

Hey everyone, FRIDAY. Let's make some killer ads.

On Monday, we deconstructed what makes Meta ads actually stop the scroll – the formats, the trends, the vibe. You now know what kind of ads work on Facebook and Instagram.

But then comes the hard part, right? Staring at that blank ad manager screen, trying to summon brilliant headlines, video hooks, and carousel ideas out of thin air. It’s enough to make anyone want to pull their hair out.

What if you had an AI co-pilot that could spit out high-potential creative ideas for these specific Meta formats, on demand?

That’s exactly what we’re doing today. Forget creative block. Forget wondering what to say. I’m giving you the AI prompts that will turn your product info into ad creative starting points that are specifically engineered for Meta.

If you’re ready to go from "What do I even MAKE?" to "Which of these awesome ideas do I test FIRST?", then this is for you.

Here’s the tactical gold we're dropping today:

• Why generic ideas FAIL on Meta and how AI helps you get specific.

• Copy-paste AI prompts to generate:

  • Attention-grabbing headlines & text for your Image Ads.

  • Scroll-stopping hooks (first 3 seconds!) for your Video Ads.

  • Engaging concepts for each card in your Carousel Ads.

• How to turn AI's output into actual ads, FAST.

This is about making AI your creative workhorse. Let's build.

🔍 The Big Idea: AI Isn't Just Smart, It's a META-SPECIFIC Creative Engine (If You Prompt It Right!)

Generic ad ideas get crushed on Meta. You need creative that’s built for the platform. Image ads need punchy headlines. Videos need unskippable hooks. Carousels need a flow. AI can be your secret weapon here, but only if you give it the right instructions for each specific format. Today, you get those instructions.

This is Module 5: Platform-Specific Creative Research in action – using AI to rapidly generate ideas tailored for Meta's unique environment.

🧱 The Framework: Different Ad Format, Different AI Job Description

Remember from Monday, Meta's main ad battlegrounds are:

• Image Ads: Need instant clarity and a compelling message.

• Video Ads: The first 3 seconds determine everything.

• Carousel Ads: Need to tell a story or showcase variety, card by card.

So, we need to give our AI different "job descriptions" for each:

• For Image Ads: AI's job is "Headline & Short Text Copywriter."

• For Video Ads: AI's job is "Chief Hook Officer & Opening Scene Director."

• For Carousel Ads: AI's job is "Mini-Story Weaver & Feature Showcaser."

🧠 Real-Life Application: From AI Output to Ad Manager in Record Time

AI is going to give you a ton of starting points. Your job is to:

• Curate, Don't Just Copy: Pick the strongest ideas that align with your brand voice and campaign goals.

• Tweak & Polish: AI gives you 80% of the way there; you add your human touch and strategic insights.

• TEST Relentlessly: The best part about AI generating lots of ideas? You now have more things to TEST. More tests = faster learning = more wins.

🧰 Your AI Prompt Arsenal for Meta Ad Domination!

Get ready to copy, paste, and customize.

Prompt 1: AI-Generated Headlines & Text for Meta IMAGE ADS

ACT AS A TOP-CONVERTING META ADS COPYWRITER.
I need killer headlines and primary text for a single image Facebook/Instagram ad. Keep it short, punchy, and benefit-driven.

My Product: [e.g., "An ergonomic WFH office chair"]
My Target Audience: [e.g., "Remote workers aged 25-45 experiencing back pain"]
Main Benefit/Message this ad MUST convey: [e.g., "Work pain-free all day and boost your productivity"]
The image will feature: [e.g., "The chair looking sleek in a modern home office, someone smiling while working comfortably"]

GENERATE:
1.  5 **Scroll-Stopping Headlines** (max 7 words).
2.  3 variations of **Primary Text** (1-2 impactful sentences each).

Example AI Output (for the ergonomic office chair):

• Scroll-Stopping Headlines:

  1. Goodbye Back Pain, Hello Focus!

  2. Work From Home, Comfortably.

  3. Upgrade Your WFH Setup NOW.

  4. Your Back Will Thank You.

  5. Finally! All-Day Comfort.

• Primary Text Variations:

  1. Stop letting back pain ruin your workday. Our ergonomic chair delivers all-day support so you can focus and feel great.

  2. Transform your home office into a productivity haven! Experience the difference true ergonomic comfort makes.

  3. You deserve a chair that works as hard as you do. Say hello to pain-free days and goodbye to WFH aches.

Why This Kills It: This prompt forces AI to think about the ad's most critical text elements with the target audience's pain in mind. Instant headline/text variations for testing!

Prompt 2: AI-Generated HOOKS (First 3 Seconds) for Meta VIDEO ADS

ACT AS A VIRAL VIDEO CONTENT STRATEGIST specializing in Meta ads.
I need 3 ultra-compelling HOOKS (visual & audio/text ideas for the first 3 seconds) for a video ad. The goal is to stop the scroll COLD.

My Product: [e.g., "A subscription box for international snacks"]
My Target Audience: [e.g., "Adventurous foodies, people who love trying new things"]
Main Goal of Video: [e.g., "Showcase the excitement and variety of snacks from around the world"]

SUGGEST 3 HOOKS:
For each hook, describe:
* Visuals (What happens on screen immediately?)
* Audio/On-Screen Text (What's heard or read instantly?)

Example AI Output (for international snack box):

1. Hook: The "Mystery Unboxing"

   • Visuals: Hands quickly tearing open a vibrant, interesting-looking snack package from an unfamiliar country. Extreme close-up on the unique snack inside.

   • Audio/Text: Upbeat, curious music. Text overlay: "WOAH! 🤯 What IS This?!"

2. Hook: The "Taste Test Reaction"

   • Visuals: Quick cut to someone's face showing pure surprise and delight as they bite into a unique snack.

   • Audio/Text: Sound of a "crunch" or "mmm!" Text overlay: "You've NEVER Tasted Anything Like This!"

3. Hook: The "Rapid Fire Variety"

   • Visuals: Super-fast montage (0.5 seconds per shot) of 5-6 incredibly different and colorful snacks from different countries.

   • Audio/Text: Fast, energetic music. Voiceover (excited): "Japan! Brazil! Thailand! Sweden! Get Ready..."

Why This Kills It: Forces AI to think like a video editor focused on that critical 3-second window, generating ideas designed for immediate impact and curiosity.

Prompt 3: AI-Generated Concepts for Meta CAROUSEL AD Cards

ACT AS A STORYTELLING ECOMMERCE SPECIALIST.
I need ideas for a 4-card carousel ad on Facebook/Instagram. Each card should build on the last or showcase a different key aspect.

My Product: [e.g., "A set of non-stick, non-toxic cookware"]
My Target Audience: [e.g., "Health-conscious home cooks who are tired of old, scratched pans"]
Overall Carousel Theme: [e.g., "Upgrade Your Cooking, Upgrade Your Health!"]

SUGGEST CONTENT FOR 4 CAROUSEL CARDS:
For each card:
1.  Catchy Headline.
2.  Short Benefit-Driven Description (1 sentence).
3.  Image/Short Video Clip Idea.

Example AI Output (for cookware set):

• Card 1:

  • Headline: Old Pans Toxic? 🤢

  • Description: Scratched non-stick can be bad news. Time for an upgrade!

  • Image/Video: Close-up of a badly scratched, worn-out frying pan.

• Card 2:

  • Headline: Cook Clean, Eat Healthy! ✨

  • Description: Our pans are 100% non-toxic, so your food stays pure.

  • Image/Video: Beautiful shot of fresh, colorful veggies sizzling in a new, clean pan.

• Card 3:

  • Headline: Nothing Sticks, Ever! 🙌

  • Description: Enjoy easy cooking and even easier cleanup, every single time.

  • Image/Video: Quick demo video of an egg sliding effortlessly out of the pan.

• Card 4:

  • Headline: Your Kitchen Deserves This! 🎁

  • Description: Get the complete set + a Free Recipe eBook today! Shop Now!

  • Image/Video: Attractive shot of the full cookware set, with a "Shop Offer" button graphic.

Why This Kills It: This makes AI think sequentially, perfect for carousels. It helps create a mini-story or benefit-stack that keeps people swiping.

💣 VALUE BOMB (Use This AI Trick Constantly!)

When you're stuck, tell your AI: "Act as [Famous Direct Response Copywriter like David Ogilvy or Gary Halbert]. Rewrite this [Your current ad copy / headline / benefit] for [Your Product] aimed at [Your Audience] to be more compelling and urgent." AI's attempt to mimic masters can spark genius.

🛠 TACTICAL TIP (Do This Within The Next Hour!)

1. Pick ONE prompt from today that fits an ad you need to create (Image, Video, or Carousel).

2. Grab your product info and target audience details.

3. Run the prompt through your AI tool RIGHT NOW.

4. Take the SINGLE best piece of output (one headline, one hook idea, one carousel card concept) and immediately mock it up in Canva or your design tool. Seeing it visually makes it real and gets you 90% closer to testing it. Don't wait!

👋 Closing

Stop letting the blank page win. These AI prompts are your new creative arsenal for Meta ads. They're designed to give you high-quality starting points, fast. The more you use them, the better you'll get at guiding AI to produce ad creative that truly connects and converts.

What's the first ad format you’re going to use these AI prompts for? I want to hear what you create!

Next Monday, our Strategy session will continue with Module 5, and we'll focus on a critical skill: building an "inspiration library" or "swipe file" – your secret stash of ad genius to keep you constantly inspired!

Go make some AI magic.

To the next one, Tomasz.

Free resource by Vibe9.co

1. Newsletter previous editions

2. Free course: Creative Strategy For Social Media Advertisers

3. AI Creative Strategist: Ask it anything related to creative strategy

4. CMO custom GPT by Vibe9 your ruthless, high-IQ CMO who diagnoses root problems, eliminates weak strategy, and delivers system-level marketing clarity with zero tolerance for fluff or laziness.

5. Prompt GOD mode by Vibe9.co turns basic prompts into detailed, high-quality instructions.

6. Prompt Master by Vibe9 rewrites your request into a clean, structured prompt using a proven template.

7. Prompts library (comming soon)